Effective Online Marketing: For Copywirters: How To Promote Your Copywriting Business Online

By Biana Babinsky, the online business coach, expert and author who helps copywriters get more clients online.

Do you run a copywriting business? Do you need more clients for it? How would you like to have your perfect clients finding you online and contacting you to hire you? This can happen if you have an effective online marketing system for your copywriting business.

Let's discuss how you can create an online marketing plan for your copywriting business to get more clients and make more money online:

- Define A Target Market For Your Copywriting Business. When you are marketing your business online, it is extremely important to know who your target market is. Your target market are the people who need, want and can afford your copywriting services. If you don’t know who your target market is, you will not be able to sell your products online effectively.

- Create A Professional Web Site For Your Business. When people hire someone to develop their copy, they want to hire a professional. Therefore, if you want to get clients online, you need to present a professional online image.

Your business web site should be professional and it should have information about you, your business, and the products and services that you offer to your customers. It should be easy for your potential customers to contact you, as well as subscribe to your newsletter.

- Discuss What You Do On Your Web Site. Different copywriters perform different services. Some ghostwrite novels and books for their customers. Others write articles for their customers. Yet others write web copy only – they create web site copy and sales letters for their clients.

Make sure that you discuss the copywriting that you do on your web site, as well as its benefits. This way your potential clients can read this information and decide whether they need your services or not.

- Publish a Newsletter For Potential Customers. When you look for someone else’s services online, you don’t usually hire the person immediately. The same is true for your customers – people who come to your web site will not become your copywriting clients immediately. Therefore, you need to be able to keep in touch with your web site visitors, so that when they are ready to outsource copywriting, they can hire you.

Publishing an effective newsletter is the best way to keep in touch with web site visitors and tout your own horn. Publishing a newsletter will help you get more customers online.

- Publish Your Articles Online. Since you are a copywriter, you should be able to easily write articles. I recommend that you do that because publishing articles is a great way to promote your copywriting expertise, as well to get more of your potential customers to your web site.

Your articles are a great source of one-way links to your web site. One-way links are extremely valuable in online marketing, because they help drive additional traffic to your web site and they help you with your search engine rankings.

Use the online marketing techniques we discuss in this article to get more copywriting clients online. If you want to get clients online for your copywriting business, start by using online marketing techniques to drive more traffic to your web site.

About the Author: Biana Babinsky is the online business coach, expert and author who helps copywriters get more clients online. Get her FREE Special Report, "Top 5 Strategies To Get More Clients Online" at https://www.EffectiveOnlineMarketing.com/report to learn how to get more clients for your virtual assistant business.

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